If you are like me and a member of the Disney Movie Club, chances are the only reason you are a member of the DMC is for their DVD Exclusives. These of course are titles Disney Home Entertainment for whatever reason feel just might not sell enough volumes to warrant a traditional retail release, but might do well enough to attract would-be-customers to their DVD and Blu-ray by-mail-club. And let’s be honest, the Exclusives are an important part of the club. It’s a hard sell to many to join a by-mail-club if the only stock you have are retail titles that fans can get faster and cheaper at their local Target or Wal-Mart stores. For Disney’s part, they really want customers to pick up their copies of Frozen or The Force Awakens from the DMC instead of at Target or Wal-Mart, as they are able to cut out the middle man that way and keep more of the profits. The idea with the Exclusive really then is if you are already ordering a title like The Weekenders on DVD from the DMC online, you might be more willing to just add Frozen to your shopping cart as well. And of course if you are a member, again only joining for the Exclusives, you also might forget to reject the “movie of the month” title even after you end up charged and the film comes to your door step, not caring enough to send it back. So really, the Exclusives are a BIG deal to the DMC business model as they help to attract and retain customers. Here however is where the DMC is dropping the ball with their Exclusives: They are not capitalizing on the 90’s nostalgia movement.
In the most promising bit of news on the Disney Afternoon on DVD/Blu-ray home front in a while, it has been confirmed that The Return of Jafar and Aladdin and the King of Thieves are coming to Blu-ray next week! As has been confirmed twice in our own podcast DAF Radio, both in episode 13 and 16, The Return of Jafar was originally the first few episodes of Aladdin: The Series that were instead repackaged as the first in a long line of Disney direct-to-video films. Aladdin and the King of Thieves served as the end of production project for the show, so both are possibly the closest anything from The Disney Afternoon might ever get to a Blu-ray release.
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Fans that have been wanting to pick up the previously released DuckTales the Movie and A Goof Troop Christmas on DVD without joining the Disney Movie Club are about to have their wish granted. Both titles will be released early 2015 via Amazon.com (13 January 2015 for DuckTales and 27 January 2015 for Goof Troop). Fans can pre-order both titles now. No word yet if the cover art will be the same as the previous Disney Movie Club releases or if it will be different, but check back here on DAF Radio.net later for more on that information as it becomes available.
It has been over a year since a Disney TV Animation title has been released on DVD via the Disney Movie Club and so far only one DCM DVD Exclusive released at all this year. As we wind down with these “Dog Days of Summer”, the time has come once again to petition the Disney Movie Club for more Disney Afternoon on DVD!